Upcoming Workshops

Experimentation, Pricing, and Innovation Workshop

October 12 & 13, 2023

Join us in Milton, PA. - Hosted by Central Susquehanna Intermediate Unit (CSIU)

Take your ESA’s Business Strategy to the Next Level! In this interactive two-day workshop, AESA brings you the tools to help your team with its business strategy, by exploring experimentation, pricing, and innovation.

Registration Fees:

$1,500 for an individual
$1,000 per person for a team of 3+

What You Will Learn

EXPERIMENTATION - Use the active science of experimentation to make better decisions that have greater impact.

Learn the difference between an experiment and a pilot program.
Why experimentation is important.
Ways to design meaningful experiments.
How to experiment in ways that do not upset the customer.

PRICING - Pricing is challenging for any organization. Price with confidence when you learn how to optimize pricing for products and services.

How to properly identify and apply costs when setting a price.
Processes for making better pricing decisions.
Business models for products and services.
Using ESA examples to practice the application of sound pricing principles.

INNOVATION - ESAs strive to be innovative, but innovation is often easier said than done. Here's what you will learn:

Processes to generate good ideas.
Ways to encourage innovation.
How to think about your organization’s policies and procedures as they relate to innovation.

Hotel Information

Cancellation Policy

View Workshop Flyer

Pricing with Confidence Workshops

Applying Sound Pricing Principles in any Environment

Pricing is challenging, yet it is one of the most important and impactful decisions a leader can make. The first step to pricing with confidence is to understand the underlying principles that create a firm foundation upon which to build. This 3-part series is designed to provide training in and practice applying sound pricing principles which will guide you and allow you to price with confidence in any environment.

Please check back for future workshop dates!

Meet the Presenters

Andy Pechacek, CEO

CRMG, LLC

Andy spent his career working on the business side of education serving as CFO at school district and ESC levels. He has experience leading business development efforts and creating successful business models for a variety of entrepreneurial efforts. He provides training/coaching for strategic thinking and implementation of the business strategy framework.

Doreen Marvin, President

Obelisk Consulting Services

With her broad experience working with education, healthcare, and communities, Ms. Marvin leads groups using her extensive background in strategic planning, creative planning, service delivery design, business strategy framework, and systems approach to organizational development.